The Apprentice 2012 Week 2 – Girls do a Stirling job of self-destruction

The Apprentice 2012 Week 2 – Girls do a Stirling job of self-destruction

Second task, second loss, and Maria – she of the bizarre eye-liner – pays the price. In reality (TV) we sat observing not one, but two car crashes in this week’s Appentice.

The task was to design a new gadget and pitch it. Simple you might think, but what we really learned this week was that this bunch of “Britain’s Next Great Entrepreneur wannabes” are anything but. This was an opportunity for individuals to shine by coming up with something new or better than is already out there. Remember, this is how Sugar made his name – looking at the market trends and coming up with a (cheaper) alternative and making money out of it. Instead as one of the boys said they “invented the bin” (actually a food waste ecompactor) and the girls ignored the market research and gave children the means to write on the bathroom wall with felt tip pens.

The whole thing was a shambles. For Phoenix, Azhar volunteered as PM and the atmosphere was lively, but upbeat and they quickly agreed to Duane’s food waste compactor idea. Apparently.

In Stirling, Jane and Katie (no doubt aware that she needs to be seen to contribute more) pitched for the role and immediately battle lines were drawn. Jane got it and described her style as “leading not following” and that even her son calls her “bossy”. She lived up to this description. Jane introduced lots of structure to ensure control and focus, as her Driving style tends to do. Unfortunately the girls coundn’t come up with any ideas for a long time, before Laura suggested something to stop water splashing at kiddy bath time. Surely this is what makes kids want to have a bath? The second choice was pillow/cosy/ tap cover.

Both teams set up sub teams to do market research, and promptly chose to ignore what people told them. However, they each did it in their own way. For the boys, Adam led a mutiny against the compactor, not voiced earlier, and suggested scourer-Marigolds. He then selectively ignored any negative comments from the focus group! They fed back that the focus group hated the compactor (they didn’t) and unanimously loved the gloves (they didn’t). PM Azhar ignored them anyway in such way that he reinforced the mutiny! War lines were drawn here too.

For the girls, the focus group loved the tap cosy, but were not sure about the splash screen. PM Jane did not want to hear this, especially from sub-group member Katie, and went with the splash screen.

The end result is two teams following poor process, clear on the task but not really acting as TEAMS and with individuals feeling excluded. This is a perfect example of how best to ignore the Adair “Action Centred Leadership”model that I personally favour.

At the pitches there was a lack of polish in both teams, but the girls had added lack of clarity around a pricing / profit strategy that they managed to share with the clients (Amazon and Lakeland). The boys managed to exclude the most passionate supporter of the compactor from the pitch – Duane who came up with the idea. He eventually jumped into the Amazon pitch and probably saved the day for the boys.

In the boardroom, the boys lack of unity (2 teams not 1) came to the fore, led by Aggrieved Adam, and yet they still won. Jane saw this as an opportunity to bring back outspoken Maria (who was caught taking a quick snooze in the car during one of Jane’s pep talks) and Katie (the lame duck) until Lord Sugar remiinded her to focus on the task and not personal feelings. With this in mind, Jane brought chum Jenna, who made a mess of the costings, back with her and Maria. Sugar was in a real pickle as to how many and who should go, such was the debacle on show. In the end, Jenna backed Jane and Maria was fired. Interestingly, she wasn’t bothered and stated to camera that she will get she funding elsewhere. That is a Real Entrepreneur. And in real entrepreneur style, she will do it on her own.

This week, either team could have lost as they had poor products, ignored the market research, were not united as teams and had poor leaders,. No wonder Lord Sugar was gobsmacked. He must wonder if he can work with any of these people. It is going to be a greast series as, for the first time, we are seeing individuals and agendas on show. Egos will clash.

The Apprentice 2012 – been these, done that, got the tee shirt

The Apprentice 2012 – been these, done that, got the tee shirt.

Its back! The Apprentice returned to our screens last night, and will be with us for the next 12 weeks. Sixteen candidates, described as amongst Britain’s biggest and best would-be entrepreneurs joined battle in the House and the Boardroom.

The programme has now completed its own makeover/evolution to reflect the changed political environment. Under the previous government, individuals were given sponsored jobs to keep them off the dole. It was the same with The Apprentice. The current government prefers to partner Business and encourage a more entrepreneurial approach to growing jobs. The (New) Apprentice reflects this, with Lord Sugar trying to identify a business partner (and idea) to invest £250K into. Under the Trades Descriptions Act it probably should be renamed, and there isn’t much apprenticeship involved. Interestingly, although the programme has evolved, the format has remained more or less the same. This is to be praised, as it makes for great TV.

In this blog, I will review each episode and give my thoughts on any lessons we can take from a business process or influential communication perspective.

Last night we were introduced to the 16 individuals (8 male, 8 female). I won’t go into their bios, if you want to get to know them in more detail I recomment the BBC website .

Week 1 is all about meeting the candidates, forming first impressions and wondering how people can make some of the outrageous self declarations on show.

Lord Sugar introduced his own version of the Gremlin rules;

  1. The biggest profit (prophet?) wins
  2. Don’t hide
  3. Don’t feed after midnight (i think he said that…)

So, both we, and the candidates know what to do and what not to do. Do they listen? Of course not. Perhaps they should be called Muppet Rules.

The group was split into the now traditional boy v girl teams and given then the task to design, print and market their own range of printed goods.

But first the all important team names. For the girls we have Sterling (strong, traditional etc) andfor the boys Phoenix (are they expecting to fail and have to rise from the ashes? Given last year’s early performances by the boys team they could be right).

Next, who will be the first Project Managers (PM)? For the boys everyone took a step back and technology geek Nick Holzherr was slowest, so got the role. For the girls, architect and  print store owner Gabrielle(“I’m a bit quirky”)  Omar volunteered.

One definition of marketing is getting the right product to the right people at the right price. Immediately, the differences in style and approach between the teams that were to prove crucial became evident. Phoenix went for cheap and cheerful London souveniers (a tee shirt with a red bus and a “large” cuddly bear) and went for the tourist market down by the Thames. Sterling lived up to their name and created a quality tee shirt jigsaw and bag aimed at the parent and toddler market. These had the added option of being personalised with names printed upon request and at extra cost. The girls decided to target Greenwich Market (fixed stall) and London Zoo. Thanks to Gabrielle’s knowledge of printing the product featuring cuddly animals designed by Jade looked good and was produced without a hitch.

Unfortunately, the same can’t be said for the boys, and they had many reject items and a good few that should have been rejected but got through the non-existent QA. What they did have, was a clear plan of action, general agreement on how to approach it (if you ignore Sales Manager Stephen Brady’s pep talk and sales training) and clear roles. Stephen correctly pointed out that the bears were over priced and got the items reduced from £15 to £10. This is still a huge mark-up on the production costs.

Sterling had a great product, but no clear strategy and no clear roles. The sub-group sent to the zoo got stuck in traffic (surely one of the most easily predicted obstacles in London) and resorted to bitching and working against, rather than with eachother. Aggressive sales techniques and poor planning once they decided to try their luck selling to retailers (they chose Primrose Hill instead of Camden) and a general lack of leadership would ultimately cost the girls the task.

And so it proved. Despite the programme editors trying their best to convince us the poor product being sold by the boys wouldn’t win, it did. The moral of the story goes back to Lord Sugar’s rules – biggest profit wins. The boys got the right product (poor quality) at the right price (massive mark-up) for the right people (tourists).

Once it was revealed that the girls had lost, we enter the Blame Game. PM Gabrielle was vulnerable due to her poor leadership. Katie Wright had been highlighed as making little or no contribution and alongside Bilyana Apostolova (of Bulgarian extraction) was part of the ill fated, and poorly performing “Zoo Team”.  These were the 3 who ended up back in fornt of Lord Sugar.

Bilyana had come across as domineering, selfish, driven and opinionated. Katie had sat quietly in the background, she contributed little other than to point out mistakes others had made. Remember Sugar’s second rule “Don’t Hide”? On that basis, Katie should have walked. But instead Bilyana talked, and talked and talked. In the end she did such a good job she talked herself out of the competition. Lord Sugar declared the he “couldn’t work with her”.

Now 16 become 15 and the first candidate leaves the programme. The girls lost because their quality  product did not make enouhg profit. Katie should have lost  as she was hidden in plain sight. The girls will have to learn.

More next week. Comment welcome

The Value in New Year Resolutions

The Value in New Year Resolutions

It’s that time of the year again. The time when we re-evaluate our life plan, make some minor (or not so minor) adjustments and set a new direction for ourselves. We call this setting “New Year resolutions”.

Of course, the joke is that we set these resolutions with great enthusiasm but by the end of January most of them have fallen by the wayside. So what is the key to making lasting change?

It’s all a question of value. Students of NLP (neuro-liguistic programming) are introduced to one of the great communication models – Logical Levels, as devised by Robert Dilts. I remember being introduced to this model and believing I had been given a major insight into the secrets of the universe – or at least our part in it.

It will probably come as no surprise to learn that our behaviour is driven by our beliefs and values. What Dilts’ model shows us is how this happens. As New Year resolutions are about implementing personal change, and by change we mean changing our behaviour, then it makes sense that we have to believe in this change and see value in it, for it to be maintained. We also have to believe that it is realistic and achievable. Lastly, it has to fit with our sense of identity. Putting these together, the best resolutions for change need to fulfil the following criteria:

  • be linked to our personal values
  • be consistent with the beliefs that come from these values
  • generate clear, realistic and achievable actions (behaviours)

In addition, your resolutions will be more likely to succeed if they are consistent with your personal sense of identity. This is why coaches suggest you state your resolution at an identity level, rather than a behaviour level. Here’s an example around one of the more popular resolutions at this time of year – losing weight;

  1. State the resolution as an identity; “I want to be slim” rather than “I want to lose weight”.
  2. Make sure it is linked to at least one of your personal values; “health” or “fitness” etc.
  3. Now, define the steps you need to take to achieve this by setting some (SMART) goals. Focus on realistic and achievable in particular.
  4. Now, write an action plan to deliver your goals.

If steps 1-5 above seem like too much hard work, then don’t waste your time by going any further with this resolution, as you clearly either don’t believe or value it

If one of your New Year Resolutions is to “be a more influential communicator” then why not follow this blog and learn how to do this for free?

Thriving with Change

Thriving with Change

It’s an old cliché, but let’s face it the only thing that’s constant is change. This is particularly true at the present time, with economic uncertainty leading many of us to consider career changes, though not always through choice.

So how can we best cope with change?

It is my philosophy that it is possible to not only survive but to actually thrive with change. It’s all a question  of approach.

In this article, I will introduce a concept from NLP that facilitates this. In fact it is one of the core concepts from NLP, namely, setting well-formed outcomes. This is a technique that has applications beyond managing change. It can be used for any future planning. It is also a useful check for letting us know when we are not achieving what we would like to – it may be a sign that one of the well-formedness conditions is not being met.

So how do we set well-formed outcomes? All you have to do is answer the following questions. You can do this on your own (self coaching) but it can be helpful to have someone else guide you through the process. Any good coach will be able to help you set good well formed outcomes for your career or, indeed, your life.

Here’s how;

  1. State what you want in the positive, i.e. “what do you want” (rather than stating what you don’t
    want).
  2. Convert a good objective (see 1 above) into an  outcome by answering “How will you know you’ve got it?”
  3.  Use the full range of sensory language (visual, auditory and kinaesthetic) to ensure you are clear about your desired future.
  4. “Can it be started and maintained by you?” This is crucial, as we are all limited by what we can directly change, or our ability to influence those who can. When we are experiencing rather than leading change, it is often this lack of control that leads us to feel unhappy. Within the context of the change, focus on what is within your control. Do your own personal SWAT analysis, and focus on your personal strengths and minimise your weaknesses.
  5. Give your outcome an appropriate context;
      • “Where, when and with whom do you want it?
  6. Maintain the current positive by products. This is the one part that is crucial to, and most often missed out, when organisations and individuals initiate change; find out what is liked, by you and others, about the current way of doing things, and make sure that where possible you take them with you into the changed future.
  7. Do an Ecology check; Is it worth it in terms of:
      • Cost to you?
      • The time it will take?
      • Your sense of self (personal identity)?

Setting well-formed outcomes is crucial to not only surviving but thriving with change. Follow these steps to ensure you can turn even the most challenging situation to your advantage.

If you want to learn more about NLP, I recommend the following book “The NLP Coach” by my teacher, Ian
McDermott
(with Wendy Jago).

You can learn more about this strategy and others at our upcoming workshop “A Change for the Better”.

What The Apprentice teaches us about Leadership

*Spolier Alert* Do NOT read this if you don’t know who left The Apprentice last night (10/5/11).

I love the Apprentice. I think we can learn a lot about what makes businesses, and the people who run them, succesful. In theory it is not difficult to come up with a strategy to win The Apprentice. Here’s mine:

  1. Win every task , that way you can’t end up in the boardroom and be fired.
  2. Choose carefully when you decide to be a Project Manager (PM). Try to choose a project that meets your skill set.
  3. Try to avoid making ludicrous claims about yourself. They make good sound bites and excellent TV, but boy are they waiting to bite you on the backside!

So, that’s it. Easy, eh? Well of course it isn’t, and I haven’t been stupid / brave (delete as appropriate) enough to have a go. What makes it such a challenge is the people you have to work with. In this respect we can learn a lot about leadership and communication. So, let’s focus on last night’s episode of The Apprentice . Why did Edward fail with his task, and Melody succeed? It’s probably easier to focus on Edward, who was PM, lost the task and got fired for his troubles. A few small adjustments and he should have won. So, lets look at his performance against my suggested strategy (above):

  1. FAIL – He lost the task, so was guaranteed to be in the Boardroom.
  2. FAIL – It’s not just that he was rash in volunteering for this task (he was) it’s that he never ran it as a proper project, and failed to draw on his own experience as an Accountant (he was in denial) and was a poor leader as well (see below).
  3. FAIL – great quotes, terrible PR, the best of the crop was claiming he had more to overcome than the rest of his team because he is “short”. Brilliant and ludicrous in equal measures.

So, what can we learn about Leadership from Edward? I go back to my favourite leadership model- the Action Centred Leadership Model of John Adair. 

Adair breaks Leadership down to getting the balance right between Task, Team and Individual. Unfortunately, Edward proved what a poor leader he is on all 3 counts.

  1. TASK – Although the overall objective was clear from the brief, Edward failed to scope out HOW the objective was to be achieved and kept a lot of stuff in his head. 
  2. TEAM – This is a challenge on The Apprentice as everyone is competing, but on any given Task, most would prefer to win and avoid the Boardroom, unless they have a particularly Machiavellian strategy! Edward failed to build up team spirit, and though everyone was pulling in the same direction (win the task), because the TASK was not scoped out clearly, roles were not clearly defined. The TASK was lost because of poor planning (if they had used all of their oranges for juice they would have won).
  3. INDIVIDAL – Edward was quite confrontational in style and hid behind telling everyone to remain positive. A case of re-arranging deckchairs on the Titanic, which led to resentment.

So, there you have it! If Edward had read Adair, maybe he would have survived the first Task. Possibly, but maybe the fact that he was the apparently (one of ?) the youngest contestants suggests he will learn a lot fom this experience when he (inevitably) goes back to Accounting!

My early favourite for the winner is Jim Westwood from Northern Ireland, who has a good temperament and crucially, life skills and experience.

Watch this space!

Influential communication – does body language matter?

The fundamental purpose of influential communication is to persuade others to behave the way you want them to. This has numerous applications in sales, marketing, leadership and management. A key question in trying to do this is “does body language matter?” The simple answer is “yes it does!”

The Social Styles model was developed over 40 years ago and has been refined and expanded since that time. Social Styles can be used to influence the behaviour of others, and at the heart of this model is the reading and adaptation of behaviour; first our own, then that of other people. But where does the evidence come from that adapting body language is important?

Back in the 1970s, a researcher at the University of California in Los Angeles identified the importance of body language to verbal communication. Now, the work of Professor Albert Mehrabian has often been misquoted and used to explain / justify much beyond his original work, but the gist of what he found is as follows: getting our message across to other people is about much more than just choosing the right words.

In fact, Mehrabian showed that words only contribute about 7% to the effectiveness of communication, with tone of voice (38%) and body language (55%) being much more important. In particular, it seems that we need more than just the words to decide whether we believe the speaker (or even to decide if they believe what they are saying ).

That is not to say that the words are unimportant. Change the words and you change the meaning. However, the words are not enough on their own.

Still not convinced? Well, just think about how the intent behind the words becomes more ambiguous as we move from face-to- face communication, to telephone, to e-mail and txt!

Notice that according to Mehrabian, over half of the message we take from verbal communication comes from reading body language. Now, most of this is going on at a subconscious level, but it does make sense. For instance, we are able to discern possible danger to ourselves by interpreting body language, and this has been a vital survival mechanism throughout human evolution. You disagree? Well, next time you see someone coming towards you with a bloody knife and a deranged expression on their face what will you do; take precautions, or wait to confirm your worst fears with a simple verbal, “do you intend me some harm?”

So, body language does matter and Social Styles allows us to maximise the 93% of communication that Mehrabian says is vital to understanding and influencing other people. Clearly this is key to successful sales, marketing, leadership and management.

Learn more about Albert Mehrabian